I’ve been running my business for 3 years now and have experienced peaks and troughs with my workload during that time. This year has been busy so far, partly to do with the fact that I’ve joined a local business referral group, but I’m expecting a quiet period to happen at some point.
Quiet times in business are inevitable for most businesses and through experience the trick is to not worry about them, but to use the time to focus on other things. Here are a few things that can be done when things go quiet :
Refresh your business goals
Step back from the detail of the business and have a look at how it’s performing over time. What are your competitors doing? What is the market doing? How do your prices compare? Is your business heading in the right direction? What are your plans for it?
Tackle paperwork and accounts
Sometimes paperwork and other “priority 2” things can be parked and never tackled. Use this time to work your way through it. It’ll feel good to be on top of your paperwork and financial bits and bobs when things start getting busy again.
Have a look at what local business network groups there are and go along to them to engage with new business owners. Also, have a look at your network of contacts and see about refreshing those contacts.
Attending training courses or consolidating your current knowledge can be a good thing to do during this slow time.
Expand your business
Thinking about other ways to generate income, perhaps through different offerings, can be a good thing to do when your business is quiet. Is there a service you’ve always wanted to try? Well this is a good opportunity to test the water with it.
Stepping away from the business for a short time can be a great thing to do. It gives you a chance to take stock of things and be refreshed for when you return to work.
I hope that was useful, do let me know if you can think of other things to do when your business is slow.